Endémico is an SME and logistics park located in the Merida-Hunucma industrial corridor in Yucatan and developed by SIMCA.

To promote its launch, we built an audiovisual content campaign for digital media. We based this launch campaign on its brand concept (@byFutura), where abstract elements related to construction and industry are presented exposed to light and shadow games as protagonists that transmit through shapes and textures the industrial essence of the brand.